Cyber Security Made Easy: A Practical Guide for Startups

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What is Cyber Security?
When you hear the term cyber security, it might sound like something complex, reserved for tech experts in dark rooms battling faceless hackers.
But at its core, cyber security is simply about protecting the technology, data, and systems that keep businesses running smoothly. It’s not just about fancy software or high-tech firewalls – it’s also about people, processes, and everyday habits that help prevent attacks.
Now, when we think of a cyber attack, the image that often comes to mind is of a shadowy hacker, breaking through layers of defences to steal sensitive information. While those Hollywood-style breaches do happen, most cyber attacks are far less dramatic. In fact, they often rely on something as simple as human error.
A password scribbled on a sticky note, a careless click on a dodgy email link – these small mistakes can cause more damage than the most sophisticated hacker ever could, regardless of how much effort has been put into cyber technology and infrastructure!
The depth of cyber vigilance in a startup
In large organisations or regulated industries, cyber security is a top priority. Every detail is scrutinised because the stakes are high – think about the NHS, where health records need airtight protection, or financial institutions where a breach could ripple through the entire economy. These organisations often have dedicated cyber security teams managing everything from password policies for staff to complex network structures designed to minimise risk. They also rely on formal standards like ISO 27001 to prove their security practices meet strict regulatory requirements.
But for startups, it’s a different story. When you’re still searching for product-market fit or focused on scaling quickly, cyber security can’t take over your entire agenda. That doesn’t mean it’s not important – it just means you need a balanced, agile approach.
As your startup grows, so will your cyber security needs.
The key is to get the basics right early on, then gradually build more sophisticated protections as your data, business impact, and exposure to risks increase. It’s the same mindset you’d apply to product development, hiring, or scaling operations – start lean, adapt as you go, and make sure your security evolves alongside your business.
There is no justification to invest scarce resources in ISO-27001 before you have a product-market fit and a scalable business! However, there are simple, effective steps every business – and every founder, employee, or stakeholder – can take to stay secure without overloading limited resources.
The importance of training and awareness
When it comes to cyber security, the biggest risk isn’t some shadowy hacker – it’s human error. In fact, over 90% of cyber-related breaches and outages happen because of simple, avoidable mistakes. Think: weak passwords, clicking dodgy links, or sharing sensitive information without thinking twice.
The good news? Most of these risks can be reduced with regular training, simple reminders, and a culture where people feel comfortable reporting issues quickly if something does go wrong.
Here are some common-sense, but critical, steps every business should take to stay cyber secure:
Strong password policies
Every company should enforce strong password rules. Luckily, if you’re using cloud services like Google Workspace or Office 365, it’s as easy as ticking a box in the admin settings. This ensures no one can get away with using weak passwords like ‘Password1’ or ‘abc123’ – which, let’s be honest, shouldn’t even count as passwords.Also, never write passwords down, especially on sticky notes stuck to your desk. It sounds obvious, but it happens more often than you’d think.
Spotting phishing attempts
Phishing is one of the most common ways attackers get in. It’s when someone sends a fake email or message pretending to be from a trusted source, trying to trick you into clicking a link or handing over sensitive info.Do you and your team know how to spot a phishing attempt? If not, it’s time to learn. There are plenty of free resources online to help you get started – here’s one from Microsoft.
Managing shared accounts
We’ve all done it – sharing accounts to save costs or make things easier, like a shared sales inbox or access to a pricey tool. While it’s best to limit this practice, if you do have shared accounts:
- Store passwords securely (no spreadsheets or sticky notes).
- Change passwords regularly, especially when someone leaves the team.
Cyber security doesn’t have to be complicated, but it does need to be part of your company’s routine. A little awareness goes a long way in keeping your business safe.
Cyber security and infrastructure
As I’ve already mentioned, most infrastructure breaches happen because of poor password management or weak authentication methods. That’s why strong passwords and secure authentication methods (like private keys) are critical – not just for individual accounts, but for your infrastructure too.
It’s equally important that your tech team stores these credentials securely. For example, passwords should never be hardcoded into your software. Instead, they should be injected at runtime, keeping them hidden from prying eyes. By covering these basics, you’ll significantly reduce the risk of infrastructure-related breaches.
The role of cloud services
If your business relies on cloud services – which most startups do – you’re already benefiting from built-in security features that help protect your data. One of the biggest advantages is encryption, which keeps your data safe both while it’s being transferred and when it’s stored.
Encryption in transit
Protects data as it moves from one place to another, like when someone submits a form on your website. This prevents attackers from intercepting sensitive information, such as credit card details. (This is where HTTPS or TLS protocols come into play.)
Encryption at rest
Secures your data when it’s stored long-term, whether that’s in a database, on a hard drive, or in cloud storage. Most cloud providers enable this by default, and it can be easily managed as part of your setup.
If your tech stack is cloud-based – whether you’re using SaaS tools like Google Workspace or hosting your own platform – you’re already ticking a lot of cyber security boxes without much extra effort. On the other hand, if you rely on on-premise hardware, you’ll need to put more work into managing security yourself. This is one of the reasons why cloud-native solutions are often the better choice for startups: they offer robust security features straight out of the box, saving time, money, and headaches.
Quantum computing and encryption
Let’s talk about quantum computing for a moment. While it’s not something most businesses need to worry about right now, it’s worth mentioning because it could change the future of cyber security.
The encryption methods we rely on today – like those that protect your bank transactions or sensitive business data – aren’t technically unbreakable. They’re just incredibly hard to crack. These systems are built on complex mathematical problems that would take even the most powerful traditional computers hundreds or even thousands of years to solve through brute force. In other words, they’re practically unbreakable.
That can change in the future with the advent of quantum computing. Quantum computers are designed to solve these complex mathematical problems much faster than traditional computers ever could. Take RSA encryption, for example – it’s based on the difficulty of factoring large prime numbers. While it’s easy to figure out that 21 equals 3 times 7, doing the same for a number with over 100 digits would take conventional computers an eternity. A quantum computer, in theory, could solve that in seconds. That would be a major problem for current encryption systems.
So, should we be panicking about this?
Not quite. While the theory is sound, the reality is that quantum computing isn’t there yet. The biggest achievement so far has been factoring tiny numbers – like 21. That’s a long way from breaking the encryption that keeps the modern internet secure.
For now, quantum computing is more of a “future problem.” But it’s on the radar of security experts, and new encryption methods – often called post-quantum cryptography – are already being developed to stay ahead of the curve.
Ransomeware
Let’s wrap up with a quick word on ransomware. This is a type of malicious software that locks you out of your own data, demanding a ransom to regain access. It’s a growing threat, and the impact can be devastating for businesses of any size.
The best defence against ransomware? Always have up-to-date backups of your data. That way, even if an attack happens, you’re not at the mercy of the attackers – you can simply restore your data from a secure backup.
Pro Tip
Using cloud-based services also adds an extra layer of protection. Big providers like Amazon and Microsoft have robust security measures in place, with resources far beyond what most businesses can manage on their own. By letting them handle the physical infrastructure – like servers and storage – you’re benefiting from world-class security as part of the package.
Final thoughts
Cyber security is critical for any business.
Especially technology and data-focused ones – however the approach to it should be balanced and agile to match the stage and maturity of the business.
Most cyber incidents start with human error.
Which is why regular training and awareness are your best defence, alongside simple practices like using strong passwords, avoiding phishing scams, and being smart about how you share information.
Cloud services come with built-in security features.
Make the most of things like encryption (both in transit and at rest) without having to do the heavy lifting yourself.
Protect your data with strong access controls.
Use strong passwords, role-based access, and multi-factor authentication (MFA) for critical systems to keep your data secure.
At the end of the day, cyber security isn’t about eliminating all risks—it’s about managing them wisely, one step at a time.